Jumat, 29 Oktober 2010

How to Create Instant and fast Landing Pages That Convert and Sell More

 Landing Pages That Convert and Sell More



The visitors get their first impression about your website, products/services from the landing page. In fact, it is the web page that contributes to the conversion rate of your website.

As maximum visitors take only 3-5 seconds on a web page for making decision, you have only that much of time to persuade your prospects and make more sales.

Therefore, creating an attractive landing page that sell more can make a lot of difference to your online business. 

There are certain aspects of designing a sales page that can boost conversion and sell more. 

  1. It is important that you identify the reasons of bail outs. Are you able to create an instant impression? Does your website have a professional look? Is your website credible? The visitors try to form an instant idea about your website on the landing page and hence, it is really important to hold their attention considering every aspect of designing the landing page.  Reducing the bail out rates can enhance the chances of conversions. 
  2. Landing pages work best to increase your sales when designed in a user-friendly way. A properly optimized page with easy-to-use navigation system can keep the momentum of the visitors going on. Place the important features of the pages at the top or in a place that is instantly visible, highlight the important elements, use bullets to describe the features or benefits of the products, use relevant and descriptive hyperlinks to hold interest of the readers. 
  3. The headline is the only text that most of the visitors read even if they leave the page. Hence, a catchy and compelling headline has the potential to make your visitors read the entire text. Most visitors scan the text and read only the important points. Design your landing page to enhance the scanability of the text by using bullets. Use of subheadings is another way of designing a useful landing page for the visitors. 
  4. The conversion rate of your website is dependent on every aspect of the landing page including the images. Studies show that the attentions of the visitors are drawn immediately towards the images when they first land on a webpage. Placing the images towards the left side of the page and the product description at the right is the ideal way of designing a page. 
  5. "Call to action" gives you the best opportunity to increase your conversion rate on the landing page. Inform your visitors about the action that you want them to do on your website. Develop a persuasive call to action; it will surely increase your conversion rate. 

These only a few from hundreds of factors to test and improve on your web site to create landing pages that convert better and make you more sales. 

Are you serious about improving your current website? Or are you considering building a new profit sucking website?



How to Create Instant and fast Landing Pages That Convert and Sell More ?



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